Pinterest marketing is a powerful way to increase traffic to your website and grow your business, but automation using Tailwind app is important to maintaining a robust marketing strategy! In this blog post, I’m sharing my favorite 5 time-saving Tailwind tools and features that make Pinterest marketing success in less time possible!
This post may contain affiliate links, which means if you make a purchase from my link I may make a small commission at no cost to you.
5 Time-Saving Tools of Tailwind for Pinterest Marketing
If you haven’t heard of Tailwind App, this blog post might blow your mind! Tailwind, an approved Pinterest marketing scheduler, allows you to schedule all of your pins to Pinterest in advance. I use this app every single day in my business (and even educate others how to use it with my course Pin Progress).
But, beyond the Tailwind smart schedule that schedules pin to publish at optimal times, there are other features that allow you to maximize your Pinterest marketing results! I’m sharing a few of those features here.
Tool 1: Tailwind Tribes
Tailwind Tribes are essentially niche-related pinning communities where you pin others content in exchange for sharing your own! It’s a great way to signal to the Pinterest platform that you have content that others love and are worth sharing!
It’s important to find a niche that fits you and your brand— remember you are going to be sharing their content too, so those pins need to fit within your own brand and boards! I also love tribes from a collaboration and marketing perspective. You get a chance to get your pins in front of others and potentially introduce them to a product or service they didn’t know about!
You can read more about Tailwind tribes on my blog here!
Tool 2: Tailwind SmartLoop
SmartLoop hasn’t been around that long, but I love this new feature! SmartLoop allows you to ‘loop’ your top evergreen or seasonal content pins on the platform. You can choose specific boards to share to and specific date ranges (especially handy for seasonal content) for those pins! An easy automated way of getting more life out of content that you have already created!
Ready to take action? Read more about SmartLoop here!
Tool 3: Board Lists
Board Lists might just be my favorite Tailwind tool! While scheduling my pins with Tailwind, in one click, I can assign one pin to multiple boards! I tend to create categories, for example, for all my boards related to Pinterest go into a “Pinterest board list”. Maybe you have a pumpkin dessert recipe that you can send to a ‘desserts’ board, “fall recipe” board, “pumpkin recipes” board, and “Thanksgiving recipes” board. In one click, you can send one pin to 4 (or more) boards! This is a GREAT automation tool that saves so much time!
Tool 4: Interval Scheduling
Like board lists, interval scheduling allows you to ‘drip’ out your pins within a designated time. You want to avoid dropping all of your content onto Pinterest all at once! I like to spread out my new content by pinning one particular pin per day to a different board per day! Tailwind’s interval tool makes this easy-peasy!
Tool 5: Tailwind Queue
Last, but not least, we can add other’s content in addition to our own to the Tailwind queue. Pinning consistently on the Pinterest platform is important, but the whole process can be done in advance! Add pin content to Tailwind using one of the many browser extensions and then give the whole queue a shuffle so the order of those pins seems natural and organic (interval pins that you scheduled stay locked in place!).
I love using Tailwind and it’s an integral part of my Pinterest marketing strategy! You can get a free month of Tailwind with my affiliate link here (trust me! It’s the best!).
Want more Pinterest marketing tips?
Are you new to Pinterest and want more tips to get started? See my introductory post Getting Started on Pinterest and don’t forget to sign up for my email newsletter. You’ll receive my FREE Pinterest Start-up Guide for your creative small business where I give easy actionable steps to getting started on Pinterest! Ready to take action TODAY? Enroll in my Pin Progress course!