Finding the best hashtags for your Pinterest pins is easy! In this video, I’ll share my favorite way to find hashtags to include in your Pinterest pins to gain more visibility and drive traffic to your website!
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Finding the Best Hashtags for Pinterest
(update: Pinterest is recommending 2 hashtags per pin description. You can read more about the update here.)
Hashtags on Pinterest are a ‘newish’ thing to Pinterest. For a long time, they were not recommended, but Pinterest has given us the green light to use them (read about when I discovered hashtags at Pinterest Headquarters). Pinterest recommends using hashtags in your keyword-rich description (don’t replace the description— add them afterwards). Currently, on the Pinterest feed, four clickable hashtags appear, so choose wisely! In the search feed results, the most recently saved pins appear first, so be sure to use them regularly to rank at the top of the feed. What strategy should you use to choose hashtags? I’m sharing my favorite technique in the video:
Want to learn more about hashtags? See my other posts:
- A New Look for Search Results on Pinterest
- How to Use Hashtags on Pinterest
- My Tour Inside Pinterest Headquarters
Are you new to Pinterest and want more tips to get started? See my introductory post Getting Started on Pinterest and don’t forget to sign up for my email newsletter here. You’ll receive my FREE Pinterest Start-up Guide for your creative small business where I give easy actionable steps to getting started on Pinterest!
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Hello, thanks for the tutorial. When I type the hashtags the suggestions do not come up for me. Any suggestions?
Are you trying a hashtag someone else has used? Sometimes if you type something too narrow it doesn’t populate because no one has ever used it. Try something broad like #recipes to see if it is working.
Linda Campanelli says
I have the same problem. No hashtag suggestions are coming up for me. For example, I used #scotland. Now, that should come up easily. Nothing. That feature simply isn’t working for me. Thoughts? 🙂
Do you mean that when you type ‘scotland’ the hashtag version of it isn’t showing up? When I search #scotland, I do get associated content. It could be that they have changed the way the search works! Try using broad regular keywords as hashtags when you are creating your pin descriptions. Hashtags send a strong message that you are relating the content to that keyword, in addition to being searchable.
I am just getting organised with boards and hashtags. I googled ‘how to find the best hashtags for Pinterest’ and watched your video. Very clear and great advice.
One question – You putt hashtags in the alt tag of your images? It sounds like a good idea, but just want to check that it’s an up-to-date strategy for Pinterest.
Currently, I am actually only adding the hashtags when I am pinning the content to Pinterest.
David Bennett says
Thank you for clearing that up.
Just like Diana and Linda, I am typing out hashtags, and not seeing any recommendations.
I am creating a new Pin, and typing in the description box.
For example, when i type “#recipes,” nothing is populating like your video suggests.
Should recommendations be coming up?
Thank you for your time,
Hi Eric! I’m not sure why! I actually get this question a bit and sometimes it works for others and sometimes it doesn’t. I just checked to make sure this feature works for me and it does. Are you pinning straight from your website when you try?
Jazzmin Pride says
I had never been to your blog before but I found this video from a google search and I absolutely love your video on Pinterest hashtags. I’m a very new blogger and I’ve been doing some research before I start blogging seriously. Because of your video I’m definitely going to start using hashtags on Pinterest. You made it very clear and it’s really pretty easy to do. Thank you so much!
I’m so glad it was helpful for you, Jazzmin!
Casper du Toit says
Great post, thank you. If you have several pins in one board, would you recommend using the same hashtags for each pin or is it better if the pins have different hashtags? A bit off topic but is it okay to use the same description for every pin within the same board or would you try to change the description from pin to pin?
Many thanks in advance!
You can switch the hashtags up by subject if you have some variance in content! I have about 5 that I switch out, but sometimes, if my blog post has niche content, I will get more specific with the blog post.
You can use the same pin description, but I do recommend switching it up when you re-share the content again.